What is Mewing on TikTok?
If you've spent time on TikTok, you've probably come across videos about mewing. This tongue posture technique became a viral trend on the platform, with millions of users sharing their experiences, results, and of course, memes.
On this page, we explore what mewing is on TikTok, how it went viral, the most popular memes, and the reality behind this trend that has captured the attention of millions of young people around the world.
The Mewing Phenomenon on TikTok
How It Went Viral
Mewing began gaining popularity on TikTok in early 2020, when several content creators shared their supposed facial transformations after practicing the technique.
The 'before and after' videos showing dramatic changes in jawline and facial structure accumulated millions of views, propelling the #mewing hashtag to fame. The promise of improving facial appearance without surgery resonated especially with teenagers and young adults.
Trend Statistics
- +2 billion views of the #mewing hashtag on TikTok
- +500 million views of #mewingtransformation
- +10 million videos created on the topic
- Peak popularity during COVID-19 lockdowns, when many users were looking for ways to improve their appearance from home
Mewing Memes
What is the Mewing Meme?
As with many viral trends, mewing quickly became the subject of memes and parodies. Mewing memes typically mock:
The 'Gigachad'
Memes comparing faces with extremely pronounced jawlines (often edited) with the phrase 'POV: You've been mewing for 2 days'.
Expectation vs. Reality
Memes contrasting exaggerated expectations with the actual results of mewing.
The 'Mewing King'
Memes about people with naturally defined jawlines who 'have been mewing since they were born'.
Jawline Obsession
Memes about people constantly checking their profile in the mirror or taking photos from specific angles to see their mewing progress.
Popular Content Creators
Several TikTok creators have become known specifically for their mewing content:
@bulkin_urii
Shares before and after, tutorials, and mewing tips. +2M followers.
@adrianapetroff
Educational content about mewing and facial development. +1.5M followers.
@fisioteduca
Compilation of mewing results from around the world. +800K followers.
The Reality Behind Viral Videos
Factors That Influence 'Before and After' Photos
Lighting and Angle
Many dramatic transformations are primarily due to changes in lighting, camera angle, and head position, not mewing itself.
Weight Loss
Reduction in facial fat can make the jawline appear more defined, regardless of mewing.
Puberty and Growth
Many teenagers attribute to mewing changes that are part of natural development during puberty.
Editing and Filters
Some creators subtly use filters or editing to exaggerate results.
Common Misinformation
- Immediate results: Videos that promise visible changes in days or weeks.
- 'Hard mewing': The promotion of excessive pressure, which can cause TMJ problems.
- Mewing as a universal solution: Presenting it as a solution for all types of facial problems.
- Incorrect techniques: Many popular tutorials teach the technique incorrectly.
Interested in mewing beyond TikTok?
If you want to go beyond the memes and TikTok trends to learn about mewing in a well-founded way and with realistic expectations, we invite you to explore our other sections.